Beauty technology, often referred to as beauty tech, represents the intersection of the beauty industry and innovative technologies. It encompasses a wide array of advancements, from skincare devices and personalized beauty apps to AI-driven cosmetics and augmented reality (AR) experiences. Here's a comprehensive overview of the various facets of beauty tech: Skincare and Beauty Devices Cleansing and Facial Devices: These include sonic facial brushes and cleansing tools designed to remove impurities and improve skin texture. Some devices use ultrasonic technology to enhance the effectiveness of skincare products. LED Therapy Devices: Light-emitting diode (LED) masks and handheld devices use different wavelengths of light to target specific skin concerns, such as acne, wrinkles, and hyperpigmentation, aiding in skin rejuvenation and treatment. Microcurrent and Radiofrequency Devices: Devices utilizing microcurrent and radiofrequency technologies aim to lift, tighten, and ton...
With agile web trends, good and responsive web design isn't just a luxury, it has become a necessity. In addition, building a website for mobile devices is not just an alternative, but a requirement for all companies that operate on the Internet.
A recent study found that over 65% of web traffic comes from
mobile devices such as smartphones and tablets. The study even found that about
55% of people do not get a good mobile Internet experience, and among them, 90%
of people prefer not to make more plans with brands that have low mobile
performance.
How does web design relate to SEO?
Web design was another fish in the pond to attract
information fishermen until Google talked about its Mobile-First Index
initiative. But now, web design is more important than ever. Your site's
rankings, your SEO greatness, and everything in between now depend on the designs
you do for mobile optimization.
Leaving the reasons clear, we're going to keep up with what
we're here to talk about.
Key Benefits of Responsive Website Design for SEO
Upgrading the Mobile-First Index
Responsive web design wasn't that important until April
2018. On this day, Google implemented a policy to rank sites based on their
mobile compatibility. Yes, responsive web design is just as important now as
search engine optimization and mainstream content. This means that if your site
is not mobile optimized along with the same content, you might have to contend
with music while ranking.
Never underestimate the user experience
The customer is king! This is the motto of the modern
business world. Your client is unhappy; It is not too late when they will throw
you off your own throne. Responsive web design is pleasing to the eye, mobile-friendly, and compliant with Google guidelines. So, tighten the reins and have
your site match all the algorithms Google sets for rankings.
Get rid of duplicity
Don't get me wrong, many companies use both
"desktop" and "mobile" versions to maintain their online
presence. By doing this, developers create different but identical URLs. For
example xyz.com, m.xyz.com Now we can understand that the above URL is for the
desktop version and the last one is for the mobile version. But Google bots
will view these 2 different sites from different companies and can impose
severe plagiarism penalties. This is where Mobile-First methods come to the
rescue, where you can simply create both versions under the same URL.
Increase your download speed
According to extrapolation, about 72% of people choose not
to surf your site if they are experiencing delays and loading issues. If your
site takes more than 3 minutes to load, honey, you have a problem. Google's
algorithms also include speed tests and load timers. If you don't meet the
standards, bury the dream of reaching the top ranks.
The speed of your site is directly proportional to the
experience of your customers and their pleasure from returning to your site.
As an optimistic businessman, you will definitely want your
site to perform well on both desktops and phones. But make sure your site works
even on moderate 3G and 2G phones.
Reduce your bounce rate
How the user views your site is very important. Make sure
you provide the best user experience. Because Google itself calculates your
site according to your experience.
As mentioned above, most people use the Internet through
their mobile phones, and if you don't provide a good mobile service, you will
be in big trouble.
If a user doesn't find relevant information on your site,
they can leave it, which will increase your bounce rate (how quickly a user
leaves your site). The faster they go, the higher the bounce rate. A properly
optimized mobile site with attractive and presentable content is sure to
attract search engines and make them stay on your site longer.
Final comments
Techies Infotech is an Australia-based SEO company offering
high-quality web design and development services. Always keeping up with the
latest tendencies, this best SEO company in Melbourne is always on hand to help
your website make it more promising, dominant, and in good rankings with years
of successful experience.